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In | By aaron


Over the years, I’ve created my own framework and toolkit for guiding team creativity. I’ve studied creativity from a theoretical perspective, worked with innovators across many industries, and spent many years in practice. What I’ve learned is that often the simplest approaches are the most effective. Starting with something as straightforward as a carefully worded questionnaire can establish shared goals, and provide a foundation for the entire collaborative process. But if you want something a little more cerebral, check out my road map for the innovation process.