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By aaron

In | By aaron

Web / e-Commerce

The most successful websites start with a great plan, one that is comprehensive and charts the course for everything to follow. As I’ve learned, the key to success on the web is to:

  1. Be centered around a comprehensive marketing strategy, with everyone on board
  2. Have a strong visual identity, brand positioning, and point of differentiation
  3. Build everything with SEO best practices and social network integration
  4. Engage the audience to promote the site and generate traffic
  5. Evolve rapidly to meet the needs of the market and to embrace change, whatever the future holds!